aov

However, these are just a few tips, there are more and more of the smart and easy ways you can use to increase the average order value (AOV) of your online store. Thus, you will be able to increase the revenue your business generates. But, don’t try to apply all of these tactics at the same time! The smart way to get the best of it is to segment your efforts and deploy one or two tactics at a time.

You may also perform A/B tests every time you make a change, this enables you to track your results against the original control to ensure that what you’ve done has actually improved your AOV or not.