There are different perspectives of men compared to women in regarding eCommerce. The info graph is based on the online shopping habits on men vs women with a view, that is to outline the differences in shopping behaviors to help online retailers better understand their customer base, and know how to target men and women with the right shopping experience and email marketing messages.

A broader look into the two sexes reveals some interesting facts that all online shop owners can use. So let’s find out together the 5 key traits from our research into male and female shopping trends.

 

M VS w 4

 

Online shopping, Women vs Men:

Women

Men